HIRING MAGIC · THE KEYNOTE BY A.C. AARONHART

Your members

will never wing a hire again.

In 50 minutes of story, strategy and real magic, your business owners learn a repeatable system for hiring 5-Star Employees. They leave with the scorecard to run it Monday morning.

$50M+ a year across her companies

Host of Profit First Nation

10 hours a week to run them

Trusted by organizations whose members own businesses

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Every owner in your audience has a Larry.

Larry is the smooth-talking candidate who said everything you want to hear in an interview, but now he is on day 61 of his 90-day probation - he still can't follow the opening checklist, and the owner is covering for him again.

Your members didn't hire Larry because they're careless. They hired him because they were desperate; he seemed delightful, said all of the right things, and he could start Monday.

$23,000

The 90-day average cost of one mishire: wasted wages, payroll taxes, training time, and negative impact on customers.

1 in 7

Applicants is a potential 5-Star Fit. Most owners choose from three.

3 for 1

It takes three okay-ish employees to do the work of one 5-Star Employee.

That isn't a people problem. It's a process problem,
and a process can be taught in a keynote.

The keynote

HIRING MAGIC: How to build a dream team of 5-Star Employees

Magic is the possibility of the impossible. For most business owners, a team that runs without them feels exactly that impossible. AC shows them the method behind the trick.

Your members leave able to:

1.

Set the bar.

Define a 5-Star Fit for any role before the job post goes up.

2.

Stack the deck.

Use the 1-in-7 rule to build an applicant pool with the right hire in it. Thirty-five applicants means five potential 5-Star Fits.

3.

Run the gauntlet.

Replace the 15-minute gut-feel interview with objective filters: an assessment, a skills test, a deep-dive interview and a paid Test Drive Day.

4.

Never settle.

Heed the red flags, drop the 90-day probation gamble, and stop hiring whoever would be fun to have a beer with.

Option 1

50-minute keynote

Option 2

Keynote with 1-hour workshop/breakout

Every booking

Live 1-hour BONUS Q&A within 15 days

What they take home

The 5-Star Employee Scorecard

Every attendee downloads it during the keynote and starts filling it in before they leave their seat.

“If you want to be a 5-Star company, delivering 5-Star service, you are not going to accomplish that with mediocre, 3-Star employees.”

The 5-Star Employee Scorecard

Core Values

True 100% of the time, so new hires think and act like the owner.

The 11 Universal Qualities

A litmus test for every candidate. Limber and Listen are non-negotiable.

Aptitudes & Skills

Nine to thirteen per role, ranked by importance and tested, not taken on trust.

Key Responsibilities & Success Metrics

Three to five per role, each with a number attached.

3.5X Return on Payroll

A $50,000 salary should produce $175,000 in positive impact on revenue.

See A.C. Aaronhart work a room.

For planners

One flat fee.

Actionable resources.

Measurable R.O.I.

Two options.

OPTION 1:

50-minute keynote

OPTION 2:

Keynote with 1-hour workshop/breakout

Included with every booking

  • Custom resources so your audience can act right away

  • Personalized promotional video for your event

  • Participation in the full event day

  • Access to 15 hours of "advanced content" to drive action + results

  • Applicable airfare and ground transportation

  • Two 1:1 pre-event Zooms to S.W.O.T. your industry specifics

  • Bonus: Zoom Q&A with your audience post-event

What audiences say afterward

“I get invited to speak when people want to hear an entrepreneurial topic. [A.C.] gets hired to speak when people want to MASTER that entrepreneurial topic.”

Mike Michalowicz, author of Profit First and ALL IN

“[A.C.] is a fun and insightful speaker who brings much-needed intensity to the world of hiring and leadership."

Josh Katz

President, Monumental Kosher

“Adopting [A.C.]'s hiring mindset has replaced that feeling of hopelessness with confidence and excitement.”

Cody Freeze

President, Badass Workbench

“All of us were buzzing during [A.C.]'s speech. She's a very direct speaker, and her storytelling and knowledge are just SO valuable.”

Kalli Beckwith

VP Operations, A3 Fitness

"[A.C.] brings incredible expertise and energy to the stage. Her commitment to providing a great experience for our customers was evident from the start."

Lucas McAlpin

Meeting Planner, Nextar Network

Meet A.C. Aaronhart

She runs $50-million in companies on 10 hours a week. Hiring is the MAGIC.

A.C. is a 25-year+ entrepreneur. After one too many bad hires, including one that made her want to call in fake sick to her own company, she spent 20 years building the 5-Star Employee Hiring System.

Today her companies generate more than $50 million a year, and her teams of 5-Star Employees run them. She hosts Profit First Nation, the official Profit First podcast, co-founded The ALL IN Company, and is the author of the business fable, Hiring Magic. (Publish Date: Q2 2027)

Most recently on stage at the Nexstar Super Meeting, September 2026, alongside John Maxwell, Jesse Cole and Mike Michalowicz.

About the name

You may know A.C. as Danielle Mulvey.

In 2026, she took the name A.C. Aaronhart to honor the people who matter to her.

Nothing else changed. The companies, the 5-Star Employee Hiring System, the Profit First Nation podcast and the keynote are the same. If you booked, heard, or read Danielle Mulvey, you already know A.C.

  • For your program: please list A.C. Aaronhart in agendas, signage and introductions.

The book

Hiring Magic, the business fable

Magic is the possibility of the impossible. For most business owners, a team that runs without them feels exactly that impossible. A.C. shows them the method behind the trick.

Publishing Q2 2027

Put your date on hold.

Tell us the date and the city. Li Hayes will come back with availability within 24 hours.

Li Hayes, Speaker Agent · 203-314-2441 · [email protected]

The Book

Profit First Nation Podcast

Profit First Keynote

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